How to Find a Talent Agent
by Cathy McKim
Getting a good agent may not be easy but there are many things you can do to improve your chances.
If you've been acting for awhile, you might begin to think it's time for you to look for an agent. If that's the case, first decide what you want in an agent. Consider how strong your resume is, what kind of experience you have, whether you are a union member, whether you have had an agent before, and what kind of work you want to do. You must look realistically at yourself, your ambitions, your talents, and decide what kind of agent you need at this stage in your career. Few actors spend their entire professional life with one agent.
Agencies can be categorized in many ways: do they represent clients for extra work, or for actor and principal roles; do they promote clients for union or non-union work; are there many agents, or only one or two; does the agency maintain a large or a small roster; does the agent pay close attention to each client's career, or act as a booking agent; do they represent established, experienced actors, or develop new talent. Some of this can be found in the listings in this book. The rest you must learn from the agent and others in the industry.
Don't give in to desperation. While many kinds of work can only be accessed through an agent, there are projects that are available to the unrepresented actor who works at self-promotion. Signing with an agent is a major step in the development of your career. Make sure that the agent is right for you. Committing yourself to the wrong agent out of panic may place you in a worse situation than when you had no agent at all.
Getting a good agent is not easy. There are many things you can do to improve your chances. Take classes to improve your skills and make contacts; do whatever you can to gain experience: community theatre, fringe theatre, student films & videos, non-union work, co-op productions; create your own projects; develop your craft at every opportunity. Keep in contact with receptive agents; invite them to see you in theatre projects you've developed.
Once you have an agent, don't expect your agent to make it happen for you while you sit back and collect cheques. Keep in touch with your agent, and continue to develop your skills. Your agent may be able to suggest ways to do this that you have not yet considered. Work with your agent to improve your chances and build your future.